What’s on the menu? #branding #re-branding #positioning #strategy #advertising #photography #packaging #design #styling #advertising #concept | When we first met River, it was four restaurants in search of an identity. River’s entrepreneurs had big dreams and a great vision, but the chain lacked a really distinctive, cohesive image. We were asked to create a strong brand with a unique identity. In 5 years, we have helped River transform itself into one of Israel’s most popular Asian restaurant brands, with around 20 branches and wide national recognition. |