What we’ve been asked to do?
The brief: concept developing and branding for an asian chef restaurant in a prestige tower near Tel Aviv.
The solution: THe asian restaurants category is overloaded with new concepts, famouse chefs and hot trends. For a new restaurant to stand up and attract, there’s got to be a strong concept. In this project we combined the energies and rhythm of India with the pedantry and style of Japan, creating the firs Japandian cuisin restaurant with traditional tandoori and tepanyaki kitchen. The branding and logo stand in one line with the leading chef restaurants in the world, with exceptional typography and clean, powerful design.